Hello ji !!
Kaise hai aap?
Aapko toh pata hi hai about my sheer love for good food.
So, in order to extend my love for food and my people, we invited a few bloggers for the launch of Superfoods brand Akiva’s latest product.
I’ve always appreciated upcoming brands which promote taste and health at the same time (bhai matlab swaad ke saath saath sehat bhi zaroori hai..)
What was the Agenda?
It was the launch of Akiva’s 100% Pure A2 Cow Ghee.
So, the one exciting thing about this launch was that the product reveal was a surprise for all the people. (thorra surprise bana ke rakhne ki aadat ho gayi hai). Along with the ghee, there were 2 more products for the people to try out – Health Shots and Jaggery candies in 3 flavours – Chocolate, Masala, and Coconut!
The launch event was planned at “the famous” Paranthe Wali Gali in Chandni Chowk. And to be exact, it was at – Pt. Gaya Prasad Shiv Charan – 34, Paranthe Wali Gali, Maliwara Tiraha Bazar, Chandni Chowk, Delhi 06.
Welcoming the guests:
The meetup point was – Chandni Chowk Metro Station. Ab kuch logo ka late hona toh jaayaz hi hai, so while waiting we explored around and right next to the metro station we found one amrood (guava) wala thela. This guy was selling amroods and trust me when I tell you this, THEY WERE HUGE !! And he claimed – Ye Thailand ke amrood hai. (FYI, few months earlier, I saw similar amrood ka thela there and waha board laga tha – Ahmedabad ke special Amrood). Par kya fark padta hai. Amrood to amrood hi rahenge.
And then “The Famous” Paranthe Wali Gali:
We reached Paranthe Wali Gali and everyone was all excited and happy about the event. We were a group of around 30 people and you know how Social Media people work. Sabhi log stories bana rahe they, and camera se baate kar rahe the. Someone came and asked- Aap kaunsi press se ho. Well, yes, people presumed us all as media people.
I’ve always aimed at bringing people together but khaane ki madad se and there is nothing more beautiful for me looking at some happy and satisfied faces.
Ab aapko Chandni Chowk ki galiyon ka toh pata hi hai, yes we had a little trouble managing the space but jab food lovers come together, there is nothing that could keep us apart from being happy and together.
Paranthas we had:
The shop we went to was Pt. Gaya Prasad Shiv Charan.
And they had 25 varieties of paranthas, matlab koi soch bhi sakta hai 25 tareeko ke parantho ke baare mein..
Some of the best paranthas that we had:
Mix Veg. Parantha
Besan Methi ka Parantha
Heeng Jeera Parantha (Highly Recommended!)
Green Chilli Parantha
and the most amazing part was, they had sweet paranthas too. Matlab meethe ka bhi jugaad tha wahan. There were Rabri paranthas, khoya paranthas and a few more such items to try.
Launch of Akiva 100% Pure A2Cow Ghee:
The invitees had no clue about the product unveiling. Luckily me and my team had sustained the surprise and excitement.
Akiva ghee was locked in wooden boxes and when the fellas were finally asked to unlock them, they were all very happy to see such a unique product coming out of the box.
Yahi toh baat hai humare Akiva Ghee ki, bole toh bilkul unexpected!!
About the product:
Akiva Pure Ghee is made using the Bilona Padati method. It has a rich texture and taste. Also, there are no preservatives added, bilkul jaise ghar mein bana ho.
The most interesting feature about the Akiva Pure Ghee, that makes it unique across the country is that it comes in three flavours – Vanilla, Garlic & Herbs, Original. So that makes it the very first ghee in India to be available in flavours.
Shalabh bhai (Mr. Shalabh Gupta), the founder of Akiva Superfoods is a humble and generous man. He shared what Akiva is all about and what to expect from the brand in the coming months. And there is a lot in store!
So, all the paranthas everyone had were made out of Akiva Pure Ghee. They were, of course, very delicious. A lot of attendees said that they’ve been to the Paranthe Wali Gali before, but they were never able to relish the way they did at this event. The magic of Akiva pure ghee was simply in front of everyone as it gave the paranthas the light feel. People could eat as much as they wanted. Zindagi me aur chahiye hi kya!! Bass jitna mann kare utna khana aur na hi bimaar padne ka darr. And jaha tak mere experience ne mujhe sikhaya hai, that is agar logo ke chehro pe khushi hai toh iska matlab kaam bann gaya hai boss!!
Waise for all our readers we have a Special Discount Offer for you. Use code TIKKUB1G1 to avail Buy One Get One Offer on Akiva products.
Offer ko avail karna bahut hi simple hai jee-
Step 1 – Log on to www.AkivaSuperFoods.com
Step 2 – Add a minimum of 2 products to the Cart
Step 3 – Enter code TIKKUB1G1 on the Checkout page and every second item (of lower value) comes for free
Step 4 – Smile and wait for the goodness to arrive! 🙂
Also read dear friend Noor Anand Chawla jee’s take on Akiva ghee